Raising the future of work to new experiential heights
How we combined research and events to promote the next step in flexible freelancing
pieces of coverage including Evening Standard, BBC London, MailOnline and London Live
UMVs total editorial reach
social posts with a 520k reach
Fiverr wants to change the way the world collaborates by connecting creative freelance workers with businesses. Fiverr’s entry to the UK required an activation that would announce its arrival to a British audience and celebrate the company’s optimistic vision of the future of flexible freelancing.
Launched alongside research showing that an increasing number of Brits are considering going freelance, we created ‘High Fiverr’ – an exciting, inspirational, sky-high flexible workspace on the London Eye. Designed by TV interior designer Sophie Robinson, it was available all day for Fiverr freelancers to work from.
The Fiverr workspace welcomed 35+ media and influencers on the day – from titles across news, features, creative and design – as well as 25+ creative freelancers working on the Fiverr platform